The #1 customer management magazine focused on the energy industry is accepting advertising space reservations for their highly anticipated "Executive Guide to Providers of Customer Management Services" issue. Gain added exposure for your marketing message by being a part of this once-a-year issue, which will be kept as a reference for buying decisions throughout the year.

Now is your chance to take part in the evolution of Fortnightly's Energy Customer Management. What started out as single-topic supplements three years ago has evolved into six stand-alone issues that provide the business and technology intelligence needed to create strategies for effective customer management for energy companies. And thanks to the hard work of our circulation staff, over 17,000 professionals with specific interest in this field will be receiving it, along with your advertising message.

Bonus Distribution
In addition to reaching our respected audience this single issue will receive added distribution at the following industry events:

NRECA Annual Meeting - March 6-13
GasMart/Power 2002 - March 19-21
e-ProCom - March 19-21
NEMA Annual Meeting - April 1-2
AGA/EEI Customer Service Conference - April 21-24
Metering/CIS/Billings Americas 2002 - April 29-May 1

Written by Editor Regina Johnson, Managing Editor Brad Wolverton, and other seasoned industry experts this issue will be a blockbuster. Take a look at these in-depth articles:

ECM Exclusive
Tom Peters on Energy Branding
Whether you're the incumbent utility or a new entrant, brand matters. Business guru and renowned author Tom Peters discusses how to create a lasting brand, who comes closest in the energy industry, and how energy deregulation poses branding challenges.

Energy Strategy
Diversify and Conquer
More than ever, energy companies are branching out with new business lines and offerings to generate new revenues. Which of these innovative partnerships and customer offerings are proving most successful?

Customer Service
Satisfaction Benchmarking: Turn Findings Into Action
Research firm Metrix Matrix presents findings of its survey on how utilities benchmark customer satisfaction. How do your energy company's practices compare? And how do you turn satisfaction ratings and comments into action items to improve service?

Technology Play
Demand Buyback: Will Customers Bite?
As demand-response programs become an essential part of balancing power supply and demand, energy suppliers are sweetening the deal with cash incentives for customers. Where does curtailment-for-pay fit into the portfolio of demand-response offerings, and what factors should go into designing these load buyback programs?

Special Section
Executive Guide to Providers of Customer Management Services
Overwhelmed by the vast selection of customer care solutions? Check out ECM's annual guide, and search the energy strategy consultants and vendors by their services, technologies and major clients. Don't miss the industry's most comprehensive directory.

With this incredible line-up, premium positions are sure to go fast. Call your account executive today to get all the issue details. Deadlines are fast approaching so call today.

Space reservation deadline is February 14th.
Ad materials due February 22nd.

Northeast & Midwest
Joseph Paparello
703-847-7759
paparello@pur.com

West & South
Andres Mancini
703-847-7735
mancini@pur.com

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