Message-ID: <2513424.1075846392315.JavaMail.evans@thyme> Date: Wed, 8 Nov 2000 01:40:00 -0800 (PST) From: christie.patrick@enron.com To: mark.palmer@enron.com, steven.kean@enron.com Subject: Enron case study Mime-Version: 1.0 Content-Type: text/plain; charset=us-ascii Content-Transfer-Encoding: 7bit X-From: Christie Patrick X-To: Mark Palmer, Steven J Kean X-cc: X-bcc: X-Folder: \Steven_Kean_Dec2000_1\Notes Folders\University relations X-Origin: KEAN-S X-FileName: skean.nsf Mark and Steve, I'm forwarding this "FYI".......Chris's work looks great! I'll coordinate the filming they're interested in. I may suggest they use Beth Steir, as our people know her and she knows our system--I'll discuss this with Chris. With further regard to Harvard, I'm working with two other big initiatives with various faculty there, and trying to coordinate "Harvard with Harvard"---that is, trying to keep all Harvard's faculty pursuing Enron projects, in each other's respective "loops"..I've also been trying to keep Pankaj Ghemawat in these loops out of respect to his position on Enron's Advisory Committee. Thanks! --Christie. ---------------------- Forwarded by Christie Patrick/HOU/ECT on 11/08/2000 09:29 AM --------------------------- Christopher Bartlett on 11/08/2000 08:59:56 AM To: christie.patrick@enron.com cc: jeff.skilling@enron.com, mwozny@hbs.edu Subject: Enron case study Dear Christie: First I wanted to thank you belatedly for the excellent organization you provided in setting up our meetings in Houston a couple of weeks ago. The information we got was right on target and Meg and I came back with full notebooks and bulging heads. It was a very useful and productive trip from our point of view, and we very much appreciated your very professional organization of the process. Having worked on the drafts over the last couple of weeks, we have come to the conclusion that the material is just too rich to fit into a single case. In dividing our story into two parts, we focused our first case on the transformational story that unfolded during the 1990s, not only on the strategic changes occurring within the company but also on the organizational and managerial redesign that supported and drove those new directions. The second case will encapsulate some of that company background, but will focus in more detail on the way in which the new Enron environment sparked the Enron Online innovation. I have used this approach a couple of times previously, focusing on entrepreneurship at 3M and on human resource management at Microsoft, and for your information I will forward copies of those two-part cases as models of what we are working towards. The other thing I wanted to update you on was our plans to make these cases as interactive as possible. Given Enron's transition into the "new economy" and particularly the focus of the Enron Online case, we feel it is very important to develop these cases in a multimedia manner. This means that we will try to provide links to video material, Websites, streamed interviews, etc. wherever they can support the development of the story line. The videos you sent us following our last visit are a very good starting point, but we should probably try to schedule videotaped interviews with Jeff Skilling, Ken Lay, and Louise Packard for sometime in the near future -- certainly before Christmas. Thanks again for all your help and support in getting us this far. Our hope is that we can get some drafts to you over the next couple of weeks for your review and input. Meanwhile, Meg will be contacting you to see if we can set up a day for the videotaped interviews. We are greatly looking forward to completing our work on this very exciting project. Yours sincerely, Chris Bartlett - 395017.doc - 300004.doc - 301002.doc Christopher A. Bartlett Harvard Business School Morgan 465 Soldiers Field Boston, MA 02163 U.S.A. phone: 617-495-6308; fax: 617-496-5271 e-mail: cbartlett@hbs.edu