Message-ID: <16654602.1075840221753.JavaMail.evans@thyme> Date: Wed, 8 Nov 2000 04:46:00 -0800 (PST) From: karen.denne@enron.com To: kenneth.lay@enron.com Subject: Interview for World Economic Forum Cc: rosalee.fleming@enron.com, mark.palmer@enron.com, meredith.philipp@enron.com Mime-Version: 1.0 Content-Type: text/plain; charset=us-ascii Content-Transfer-Encoding: 7bit Bcc: rosalee.fleming@enron.com, mark.palmer@enron.com, meredith.philipp@enron.com X-From: Karen Denne X-To: Kenneth Lay X-cc: Rosalee Fleming, Mark Palmer, Meredith Philipp X-bcc: X-Folder: \Kenneth_Lay_Dec2000\Notes Folders\All documents X-Origin: LAY-K X-FileName: klay.nsf Ken -- You are scheduled to do a 30-minute telephone interview on Thursday at 9:30 a.m. with Heidrick & Struggles, which is publishing a journal for the World Economic Forum meeting in Davos in January 2001. This publication will cover corporate leadership and human capital issues in the new economy. They want to talk to you for a chapter on "Leading a Transformation into the New Economy." The interviewer will be Stephen Miles, and he has submitted the following questions in advance of your conversation. I will come to your office at 9:30 a.m. to place the call. Thank you. Karen 1. Enron over the past decade has become the most vigorous change agent in its industry. From a leadership perspective, how have you created a culture of change in an industry not known for change? 2. Nortel Networks has clearly made an outstanding transformation into the New Economy, similar to Enron's evolution. In Nortel's case, John Roth bought Bay Networks and infused the Nortel culture with Bays - almost a reverse cultural transformation. How did you create a New Economy culture where innovation, risk-taking and new ideas are embraced and rewarded? 3. Are there some best practices you can share with other CEOs and Managing Directors regarding leading a change? 4. At best, change is difficult. But being able to change before you have to has only been accomplished successfully by a few companies. How did you lead a change effort when you were arguably still a very successful utility? 5. Peter Drucker has said than in stable time you need good management but in disruptive times you need leadership. How have you been able to attract and retain what Fortune magazine has called the best management team? 6. The New Economy is really all about creating a culture of innovation, where employees see opportunity and not barriers. Enron has been masterful at this from gas, to electricity, pulp & paper, and now bandwidth. As the "keeper of the culture" how did you establish and maintain such a culture? 7. As Enron moves away from Plant, Property and Equipment towards Intangible Assets, what has changed for you as a leader in the age of intangibles? 8. Can you list the four or five "must have" competencies for the 21st Century CEO? What experiences are necessary? 9. Lets talk about going global. You have made very impressive in-roads in India where no other utility has been able to. How did you lead this effort? Are there any best practices you can share with your fellow CEO's who are thinking about India? 10. Lets now move to Europe. Enron is the largest gas and power trader in Europe. Can you discuss your move into Europe? Again are there some best practices for CEOs in the USA moving into Europe?