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Date: Fri, 19 Oct 2001 04:05:52 -0700 (PDT)
From: morning19@alerts.equityalert.com
To: alewis@ect.enron.com
Subject: Your News Alert for TXN
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[IMAGE] [IMAGE] =09  As requested, your News Alert for TXN  follows from Eq=
uityAlert.com.     TI Adds Several New Design-Wins, Providing High-Performa=
nce, Programmable DSPs To an Ever-Growing Array of Internet Audio Products=
=1DNine of the Top 10 Consumer Electronics Manufacturers Choose TI's DSPs F=
or Internet Audio Devices   DALLAS, Oct 19, 2001 /PRNewswire via COMTEX/ --=
 Continuing to demonstrate its strong support of the Internet audio industr=
y, Texas Instruments Incorporated (NYSE: TXN) (TI) added new products from =
GGKaiser and SONICblue(TM) Incorporated, as well as additional products fro=
m current customers Compaq Computer Corporation and e.Digital to its extens=
ive list of design-wins. Throughout 2001, TI has established strong relatio=
nships and demonstrated the ability to listen to our customers resulting in=
 increased market share over the competition. TI's award-winning DSP techno=
logy has been designed into more than 80 Internet audio devices, including =
products from nine of the top 10 consumer electronics manufacturers. (See h=
ttp://www.ti.com/sc/internetaudio .)   "TI has its finger on the pulse of t=
he digital music industry, with more than 90 percent of the top consumer el=
ectronics manufacturers using our technology," said Chris Schairbaum, world=
wide marketing manager of Internet Audio at TI. "As we approach the holiday=
s, TI expects to see an increase in consumer demand for upgradeable, featur=
e-rich devices offering the flexibility to adjust to the ever-changing audi=
o market."   TI is one of the leading suppliers of chips in the Internet au=
dio market, having shipped three million Internet audio DSPs as of June 200=
1, more than any other programmable semiconductor manufacturer. TI provides=
 the engine for Internet audio-enabled products from leading consumer elect=
ronics manufacturers due to its flexible, high performance and low power sy=
stem solution. TI's Internet Audio business garnered several new design-win=
s and industry relationships in the third quarter, including:   --  August =
-- SONICblue selected TI's industry-leading programmable DSP          techn=
ology to power its new Rio(R) One digital audio player.          Leveraging=
 the performance headroom and programmability of TI's DSP,          the Rio=
 One can play multiple audio formats, is upgradeable to          support fu=
ture formats and costs less than $100.  TI's low-power DSP          also en=
ables the Rio One to play up to 10 hours of music on one AA          batter=
y.      --  September -- TI was the first semiconductor company to license =
         Thomson's new mp3PRO digital audio format.  Using TI's          in=
dustry-leading programmable DSPs, manufacturers will now have the          =
ability to update Internet audio devices to support the mp3PRO          for=
mat.  Backwards compatible with mp3, the new mp3PRO offers          dramati=
cally improved compression rates and sound quality.      --  September -- U=
sing TI's TMS320C54x DSP, GGKaiser has developed the          "MP-Kaiser," =
a multi-format digital audio player that features          wireless radio f=
requency technology allowing connectivity between          the player and c=
ompatible wireless headphones, car audio and home          audio.  The MP-K=
aiser features real-time mp3 encoding, FM-tuner and          voice-recorder=
.      --  September -- In addition to the iPAQ Music Center that was annou=
nced          in June, Compaq Computer Corporation has incorporated TI DSPs=
 into          its iPAQ Personal CD Player PCD-1.  The PCD-1 plays CD-R, CD=
-RW and          conventional CDs and supports mp3 and Windows Media Audio =
(WMA)          files.  The PCD-1 features an FM-tuner, connectivity to home=
 stereo          systems and an infrared remote control for ease of use.  W=
ith 650 MB          of memory, listeners can enjoy up to 300 songs or 20 ho=
urs of audio          from a single disk.      --  September -- e.Digital i=
ncorporated the TI DSP into the first          publicly available digital a=
udio reference design that supports          DataPlay technology, enabling =
manufacturers to easily incorporate          this emerging storage medium. =
 DataPlay digital media is a universal          solution, about the size of=
 a quarter, that is designed to play and          record all forms of digit=
al content across all digital devices and          platforms, including mus=
ic, images, software, eBooks, games, video          and more.      --  Octo=
ber -- e.Digital has also utilized TI's DSP technology into its          ne=
w digital audio and music player/recorder, which supports IBM's          Mi=
crodrive removable hard disk media.  The new Microdrive technology         =
 allows up to 1 GB of storage or 20 hours of music.  Based on          e.Di=
gital's new MicroOS 2.0 operating system, the ultra-portable          produ=
ct features VoiceNav, e.Digital's natural speech-recognition          user =
interface for performing navigation and playback functions.          Just i=
n time for the holidays, consumers will have easy voice access          to =
an extensive portable audio or music library.  About TI   Texas Instruments=
 Incorporated is the world leader in digital signal processing and analog t=
echnologies, the semiconductor engines of the Internet age. The company's b=
usinesses also include sensors and controls, and educational and productivi=
ty solutions. TI is headquartered in Dallas, Texas, and has manufacturing o=
r sales operations in more than 25 countries.   Texas Instruments is traded=
 on the New York Stock Exchange under the symbol TXN. The company's web sit=
e is www.ti.com .   Safe Harbor Statement: Statements contained in this pre=
ss release regarding product performance, growth in the internet audio mark=
et, and other statements of management's beliefs, goals and expectations ma=
y be considered "forward-looking statements" as that term is defined in the=
 Private Securities Litigation Reform Act of 1995, and are subject to risks=
 and uncertainties that could cause actual results to differ materially fro=
m those expressed or implied by these statements. Please refer to TI's most=
 recent Form 10-K for more information on the risks and uncertainties that =
could materially affect future results of operations. TI disclaims any inte=
ntion or obligation to update any forward-looking statements as a result of=
 developments occurring after the date of this press release.   Trademarks:=
   All trademarks are either registered trademarks or trademarks of their r=
espective holders.   Please refer all reader inquiries to:  Texas Instrumen=
ts Incorporated                                              Semiconductor =
Group, SC-01182                                              Literature Res=
ponse Center                                              P.O. Box 954     =
                                         Santa Clarita, CA  91380          =
                                    1-800-477-8924, ext. 4500              =
       MAKE YOUR OPINION COUNT -  Click Here                http://tbutton.=
prnewswire.com/prn/11690X55428134  SOURCE Texas Instruments Incorporated Se=
miconductor Group   CONTACT:          Texas Instruments Incorporated Semico=
nductor Group,                   +1-800-477-8924, ext. 4500 URL:           =
   http://www.ti.com/sc/internetaudio http://www.prnewswire.com  Copyright =
(C) 2001 PR Newswire.  All rights reserved.  -0-   KEYWORD:          Texas =
INDUSTRY KEYWORD: CPR                   MLM                   HRD          =
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